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BUSINESS CARD
Going into this assignment, I knew I wanted to do something different from the logo design I created the previous week. While I did create two potential concepts, I didn't feel like either of them fully encapsulated me as a person or the brand I wanted to put out to the world. Because of this, I kind of went back to square one to brainstorm more ideas of what I could name myself.
BRAINSTORMING
FINAL DESIGN
After creating a list of different things about me, some being my favorite colors, objects and places, I decided to work on coming up with more names that I could use for my logo and personal brand. I came up with these names based on all the things I wrote down about myself. Unfortunately, through various Google searches, I found that these names were taken, so I decided to go back and do something with my name. This made me think more about the origin of my name and middle name in particular, which is Isabelle. While my parents really loved the name Sarah, they decided to pick Isabelle as my middle name, since they were big fans of Beauty and the Beast. This made me think more about the different symbols and parts of the movie, one being the rose. I have always been a fan of roses, so I decided to draw some sketches to create my new logo and business card layout. After formstorming, it was time to take these sketches onto Illustrator.
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